Re-Engage Past Buyers for Repeat Sales and Referrals

Your happiest customers are your best leads. RefireLeads keeps the relationship alive with personalized check-ins that drive repeat business and word-of-mouth.

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Why Dealers Lose Repeat Business

Customers forget about your dealership after 12 months with no contact

Service reminders get lost in email spam folders

Nobody follows up on 2-3 year old buyers approaching upgrade time

Referral opportunities slip away because you are not top of mind

How RefireLeads Keeps You Connected

Anniversary check-ins

Automated messages on purchase anniversaries asking how they enjoy their vehicle.

Upgrade timing

AI identifies customers approaching typical upgrade windows and reaches out.

Referral requests

Happy customers get a friendly ask for referrals with an easy way to share.

Seasonal touchpoints

Winter tire reminders, summer road trip tips, and other value-add messages.

Example Customer Refire

Hey Karen, happy 2-year anniversary with your Tucson! Hope it is treating you well. Any friends or family in the market? We would love to take care of them. Reply STOP to opt out.

Actually my daughter just got her license and needs something small. What do you have?

That is exciting! We have some great options for new drivers. Kona and Venue are popular picks. Want me to set up a time for you both to come look?

Customer Refire Add-on

$97/month

Includes automated lifecycle campaigns, referral outreach, and AI conversation handling.

FAQ

How do I know when to reach out to past buyers?

RefireLeads tracks purchase dates and triggers outreach at key milestones: 6 months, 1 year, 2 years, and when typical upgrade windows approach.

Is this different from a CRM drip campaign?

Yes. This uses conversational AI that handles replies in real-time. CRM drips are one-way. RefireLeads creates two-way conversations.

What if they already sold their vehicle?

The AI adapts. If they mention they sold or traded elsewhere, it gracefully notes that and removes them from future outreach.

Keep your customers coming back.

Repeat buyers cost nothing to acquire.

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